ROOTING JOY
About Us
Riza, meaning “roots” in Greek, is all about growth—both for plants and the people who care for them. Just like strong roots anchor and nourish a plant, the right knowledge and care help plant lovers thrive.
We believe plants transform spaces, bringing life, beauty, and well-being. That’s why we carefully curate and hand-select greenery for every environment—whether you’re shopping in our store, designing a space, or investing in professional plant maintenance.
Our mission is to make plant care effortless and enjoyable by providing expert guidance, thoughtful design, and ongoing support. Whether you’re a seasoned plant parent or just getting started, we’re here to help every step of the way.
Join our plant-loving community, and let’s grow together!
ROOTS OF RIZA
Hi, I’m Alyssa—founder and owner of Riza! My love for plants truly took off when I moved to Oahu, Hawaii, for college. Honolulu, known as the “concrete jungle,” is a city where lush greenery thrives between skyscrapers. On my walks to school, I would stop in awe of the tropical plants growing everywhere, snapping photos and spending my free time researching different species. I became fascinated with plant care, constantly learning and experimenting with the plants I grew in my apartment. My obsession grew, and for my final Business Major project, I created a plan for opening a plant shop—knowing deep down I would make it a reality one day.
After returning to my hometown, I earned my Napa County Master Gardener certification and worked in a plant nursery, specializing in plant sales and landscape design. I wanted to channel that inspiration into creating a botanical boutique—a space where people could explore the beauty of greenery and seamlessly incorporate it into their lives. Watching a plant grow and thrive is one of the most rewarding experiences, and my goal was to build a place where others could share in that joy too. 🌿